The Four Essentials Steps to Your OTT Service

“Just Do It“. Three words we live by to navigate the enormous speed of change around us in our lives as well as our businesses. At one time, entertainment was unimaginable without television. But now customers are increasingly cutting the cord with the cable television network and moving towards video-on-demand entertainment or OTT. Although you may want to ‘just do it’ and launch your business’s OTT service, the question is always – how?