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Insight Enterprises looks to boost Enterprise AI with SADA Systems acquisition

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In a move to strengthen its foothold in the enterprise generative AI market, Insight Enterprises made a significant stride by acquiring SADA Systems for a substantial $410 million. This move not only signifies Insight’s commitment to becoming a leading solutions integrator but also propels the company into a prime position within the enterprise generative AI market. 

SADA Systems, a six-time Google Cloud Partner of the Year, brings a wealth of expertise to Insight with approximately 850 professionals focused exclusively on Google Cloud services. The acquisition is a strategic play to harness SADA’s proficiency in Google Cloud Platform (GCP) and incorporate it with Insight’s robust capabilities in Microsoft Azure. 

Joyce Mullen, President and CEO of Insight, sees this combination as a key advantage, stating, As clients’ interest in generative AI solutions grows, we believe the combination of Insights strength with Microsoft Azure and SADA’s strength with GCP positions us as a top partner in the two leading GenAI platforms. 

The acquisition is expected to significantly bolster Insight’s position as a top cloud player, placing it in the same league as industry giants Accenture and Deloitte. This move is not just about expanding market share but about enhancing Insight’s capabilities in data, AI, cybersecurity, and intelligent edge solutions across major hyperscalers, including Microsoft Azure, Google Cloud and Amazon Web Services. 

Financially, SADA delivered stellar results in 2022, boasting a net revenue of $251 million and a gross profit of $200 million. The $410 million acquisition deal, coupled with a potential additional earnout of up to $390 million, reflects the strategic importance of SADA in Insight’s vision for the future. The financial impact is expected to be positive for Insight, contributing 20-30 cents per share in December 2023 and 55 to 75 cents per share in 2024. 

The funding for the acquisition was a combination of cash on hand and an asset-based lending revolving credit facility. The deal is projected to contribute between $50 million and $60 million in EBITDA to Insight in 2023, with an anticipated expansion of total gross margin by over 100 basis points.  

Image Credits: Freepik

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